As a member of the marketing department at AAA Oregon/Idaho my work includes building emails, developing graphics for multi-channel campaigns, and maintaining brand identity and cohesiveness in our messaging. I have produced a bit of everything from billboards and print ads to digital banners and social posts. Please check out a sample of my work below.
This pen has a floating tow truck that travels when tilted. I created this illustration and you can see it as a gif if you give it a click!
I create the graphics for AAA newsletters. I build for regularly scheduled sends (discounts, auto, insurance, travel, and connections) and one-off sends, like this unique Black Friday hero image featuring AAA Travel partners.
Wrapped a van! Click to see the full design.
My work with AAA involves all of our departments. I worked with the travel team to gather information from travel partners to build this catalog. Click to read through it!
I worked with our outside printer partner and our Idaho Falls service center manager to create an evergreen banner that could be used at events. This banner rolls up like a projector screen so it’s easy to pack and set up next to a booth.
I was involved with the tagline refresh for our club. We worked with an outside agency to brainstorm how we wanted to build on our brand identity within the AAA brand, and how we wanted to be perceived moving forward. This animation was part of the internal launch. Click to see more!
AAA went through a tagline refresh. Part of the member-facing launch included a line of stickers. I created 3 backgrounds that highlight the beautiful diversity in our club landscapes and 2 phrases. Click to see the entire set!
This design started as the 2023 holiday card and developed into a larger multi-channel holiday campaign in 2024 with an ad in our bi-monthly magazine, a poster in our lobby, and an email. For the email, I animated the illustration I made so the tree illuminates. Check out the different formats here!
This was an email banner featuring another travel campaign that had a diverse assortment of trips to tempt any traveler.
Created temporary truck tattoos for events.
